Apple Sued for Misleading Consumers Over AI Features

Apple faces a lawsuit over false AI promises.

California: Apple is facing a new lawsuit alleging that the company misled customers about its AI (Apple Intelligence) features. The lawsuit claims that Apple promised AI-related features for its latest iPhones and other devices, but these features were not made available on time.

The lawsuit has been filed in the US state of California and states that Apple promoted AI features in its marketing campaigns. The company advertised the iPhone 16 and other products that these devices would be equipped with advanced AI features, but consumers have not yet experienced it.

The main point of the case is that Apple sold its products as AI-centric, in which the promised features were unavailable. The AI-enabled voice assistant (new Siri) and other smart features have not yet been released. Customers were forced to buy Apple devices by paying higher prices due to this misleading promotion.

What does the company say?

Apple has not yet officially responded to the matter, but sources say the company may deny these allegations. Apple may say that AI-related features are a complex technology and may take time to develop.

Customers who have bought devices like iPhone 16 and MacBook specifically for AI features may also feel cheated. It will be very interesting to see what the court will decide in this. If Apple is found guilty, the company may have to pay a huge penalty and the company may also have to compensate its customers.

AI Technique Intuit is one of the most discussed topics in the technology industry at the moment. Companies are making big claims to sell their AI features in the market, but this lawsuit has raised the question whether these claims are true or just part of a marketing strategy. If it is proved in court that Apple deliberately misled customers, it will be a big setback for the technology sector.

It remains to be seen what the outcome of this lawsuit will be and whether Apple will need to reconsider its AI-related promises.